Instagram Platform is Pushing Too Many Videos
Instagram has been making changes to its platform in recent years to compete with video-focused apps like TikTok. But this has left many users feeling frustrated, and now Instagram CEO Adam Mosseri has publicly acknowledged that the platform has been pushing “too many videos” on its users.
The changes to Instagram’s platform were made to bring it more in line with the popular short-form video app TikTok. This included design changes that made the app more similar to TikTok, which irked many users. In an interview with the New York Times, Mosseri admitted that “we’ve been pushing too many videos to people”. He stated that the company will be more mindful of how it pushes videos on its users and that it is important for the platform to remain true to its identity.
In the same interview, Mosseri also discussed the importance of preserving the “authenticity” of Instagram. He stated that the platform should focus on “the things that make Instagram Instagram” and make sure it’s “not just a copy of somebody else’s product”. He also noted that Instagram will still be experimenting with new features but that they will be conscious of the impact these changes have on users.
Mosseri also discussed the need for Instagram to become a more “time-well-spent” platform. He stressed the importance of allowing users to “take a break” from the platform and stated that the company is working to create a healthier experience for users.
Instagram CEO Adam Mosseri has admitted that the platform has been pushing “too many videos” on its users. He discussed the importance of preserving the “authenticity” of Instagram and the need for the platform to become a more “time-well-spent” experience. It remains to be seen how Instagram will continue to evolve, but Mosseri’s statements make it clear that the company is aware of the impact its changes have on its users.